
Employee engagement cannot be decreed; it must be measured and cultivated. Feedback software transforms this aspiration into concrete, actionable data.
Employee engagement directly impacts company performance. Without precise measurement, HR teams navigate blindly, unable to identify early warning signs of disengagement or the specific motivation drivers for each team. By encouraging a feedback culture, HR teams ensure an employee experience closely aligned with their talent’s needs.
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Do employees feel aligned with the company’s mission and values?
Is the work accomplished valued regularly and sincerely?
Do employees perceive prospects for advancement?
Does the relationship with the manager foster professional fulfillment?
Does the work organization respect team wellbeing?

Unlike traditional annual surveys, modern feedback software prioritizes:
This real-time approach enables rapid identification of emerging issues and action before they escalate.
Employee feedback is no longer a “nice to have” but a strategic imperative in a context of talent wars and evolving workplace expectations.
The cost of a departure can represent between 6 and 9 months of salary (recruitment, training, productivity loss).
An effective feedback system enables:
Learning organizations are distinguished by their ability to listen and adapt. Feedback structures this approach by:
In a competitive market, employer brand becomes a major differentiator. Companies that listen to their employees:
Feedback surfaces a wealth of often untapped field information:
Well-designed feedback software creates a win-win-win situation. Each stakeholder derives specific benefits.
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Leaders
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HR and Managers
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Employees
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Before any implementation, clarify your priorities:
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Critical Pre-Communication
Clearly explain to employees:
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Multi-Level Analysis
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Participatory Methodology
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Participatory Methodology
Results transparency
Implementation monitoring
Strengthen client trust and regulatory compliance by developing the engagement of your advisors and back-office teams. Optimize customer relationships through more motivated and better-trained employees.
Improve safety, operational efficiency, and production quality through field feedback from your employees. Reduce workplace accidents and optimize industrial processes.
Boost customer experience in-store and online by listening to your sales teams, department managers, and reception staff. Transform every touchpoint into a competitive advantage.
Improve quality of care and patient satisfaction by valuing the expertise of your healthcare providers, administrative staff, and support teams. Strengthen cohesion in a sector under pressure.
Modernize public service by listening to your staff and improving their engagement. Strengthen the public service mission and administrative efficiency for better citizen satisfaction.
Optimize customer satisfaction by starting with the engagement of your consultants, technicians, and field teams. Develop a culture of service excellence that is felt in every customer interaction.
Our platform combines artificial intelligence and an intuitive interface to create the most powerful feedback ecosystem on the market.
Visualize engagement trends, identify improvement areas, and measure the impact of your actions with our interactive dashboards. Track in real-time the evolution of your employees’ satisfaction and performance.
The Zest advantage: An easy-to-use interface, for everyone and on any device


Adapt questionnaires, their frequency, and the interface to your company culture and specific objectives. Create customized feedback journeys that reflect your organizational values and priorities. A wide range of question types (mood, slider, conditional…) is available in our tools
Zest’s advantage: Zest offers you questionnaire templates while giving you the ability to create your own. Zest is there to help you, at the right time.
Data hosted in France, GDPR compliance, and security certificates: Zest ensures optimal protection of your HR data
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Collect comprehensive feedback from all hierarchical levels with our 360-degree feedback system. Our employee feedback software, assisted by AI, automatically analyzes trends and provides personalized recommendations.
In a context of accelerated digital transformation, employee engagement becomes the differentiating factor for high-performing companies. Our employee feedback software meets the new expectations of employees who want to:

raditional top-down feedback is no longer sufficient. Today’s teams need fluid and continuous team communication in all directions. Our platform facilitates:

Successfully integrating feedback software is not limited to technical aspects. It is above all a change management project that requires method, communication, and patience.
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Maintain Long-Term Engagement
Measure the success of your integration










« We are convinced that recognition is a catalyst for performance. With Zest, we found a partner capable of bringing this conviction to life »
– Anaïs Jacquot Traxel, Group Talent Manager, Lincoln.
Any questions ?
Employee feedback software is a digital platform that facilitates the collection, analysis, and action on employee experience feedback within an organization.
The best tools depend on your needs. All-in-one platforms cover the entire employee lifecycle but are expensive and complex. Feedback specialists like ZestMeUp offer business expertise, customizable pulse surveys, AI analysis of verbatims, and action management with rapid ROI. Peer-to-peer recognition tools foster positive culture through kudos and simplified 360° feedback. ZestMeUp stands out for its ultra-fast deployment, actionable insights, and expert support, ideal for effectively measuring and improving engagement.
Feedback is continuous, informal, and targeted information on a specific situation, behavior, or project. It aims for immediate improvement and can be given at any time by anyone. 360° evaluation is a formal and structured process, generally annual or semi-annual, where an employee receives feedback from multiple sources (manager, peers, subordinates, clients) on predefined competencies. It serves for overall performance evaluation and long-term development. Feedback fuels daily operations; 360° structures periodic evaluation.
360° feedback collects feedback from all stakeholders around an employee: their manager (N+1), peers at the same hierarchical level, subordinates (N-1), and sometimes external clients or partners. It offers a complete 360-degree view. 180° feedback is more limited: it only collects feedback from the manager and peers, excluding subordinates. 180° is often used for employees without managerial responsibilities or as a first, less intimidating approach to multi-source feedback before evolving to 360°.
Yes, ZestMeUp guarantees anonymity of responses according to your settings. Employees choose for each campaign whether feedback is anonymous, confidential (visible only to HR), or nominative. For engagement surveys and pulse surveys, anonymity is recommended and activated by default to encourage open communication. For managerial or 360° feedback, you can opt for confidentiality or transparency according to your culture. ZestMeUp also allows managers to communicate with employees while maintaining anonymity.
Professional feedback software like ZestMeUp is designed to be GDPR compliant. This includes: data hosting in France, encryption of data in transit and at rest, right of access and deletion of personal data, transparency on the use of collected data, limited and justified retention period, and explicit user consent. Always verify that your provider has adequate certifications, signs a DPA (Data Processing Agreement), and conducts regular security audits. ZestMeUp is ISO 27001 certified and hosted by certified providers.