Objective and OKR Management Software: From Strategic Direction to Individual Tracking
Objectives tracked in real time. From individual contributors to the executive committee.
Most organisations set objectives. The issue is not a lack of process. Strategic direction stays within the executive committee, individual objectives sit forgotten in files, and managers steer their teams without visibility into progress.
Zest brings all tracking together in a single tool, whether you work with individual objectives or cascaded OKRs. Every employee knows where they stand. So does every manager.
Objectives are set but rarely tracked. Strategy is defined but rarely cascaded.
Most organisations set objectives: during annual reviews, at the start of a quarter, in management committee meetings. The issue isn’t ambition. It’s what remains of that ambition three months later.
Individual objectives stay buried in the review notes. Company OKRs go no further than a leadership slide deck. Between what leadership has decided and what each employee does day to day, the connection is lost.
Zest supports both approaches: individual objective tracking to manage everyday performance, and OKRs to cascade strategy all the way down to the field.
Both modes coexist within the same tool, whichever you choose. Either way, every employee sees where they stand, and so does every manager. Signs of drift are caught before the end of the quarter, not after.
What does Zest actually do?
Individual objectives: what each employee needs to achieve
Every employee has a clear view of their objectives: what’s expected of them, the associated metrics, and real-time progress. The completion percentage is calculated automatically, with no manual re-entry required.
Managers can track their whole team’s progress from a consolidated dashboard. At-risk situations are visible immediately, without waiting for the next meeting.
Regular check-ins are built into the workflow: employees log their progress, flag any blockers, and ask for support when needed. The objective stays at the heart of the management conversation, not just something revisited at year-end.
OKRs: aligning the entire organisation around strategic priorities
Company-level OKRs set the direction for the quarter. Each objective is paired with two to five measurable Key Results that provide concrete proof the ambition has been achieved.
Once validated, they become the shared reference point for cascading down into team OKRs and then individual objectives. Zest visualises the alignment cascade and highlights blind spots, the strategic priorities that no team is yet contributing to.
Real-time tracking at every level
Employees, managers, and leadership each get a view tailored to their scope, continuously updated from the platform or the mobile app.
Consolidated dashboards give an instant read on progress without waiting until the end of the quarter. Managers can adjust course within the first few weeks, without the need for extra follow-up meetings.
Objectives set during performance reviews are directly accessible within the OKR module, with no need to re-enter them. They feed into People Reviews and talent committees with real, up-to-date data.
What sets Zest apart from a generic objective management tool?
Two modes, one tool
Standard objectives for managers who want operational tracking. OKRs for organisations that want to align strategy at every level.
You choose the mode that fits your organisation’s maturity, without switching tools.
Automated tracking, not just self-reported
Completion percentages are calculated automatically with each update, or manually, whichever you prefer.
Objectives are linked to one another to map out dependencies.
Managers get an accurate picture of reality, not a rough estimate entered at the last minute.
The cascade, visible at a glance
Zest maps the connections between company objectives and individual contributions.
Everyone understands how their work feeds into the bigger picture.
Blind spots are identified before they become real problems.
Tracking built into the management conversation
Check-ins, progress updates, and alerts are built directly into managers’ workflows, not tucked away in a separate tool. The objective stays alive between review conversations.
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Q&A
Frequently asked questions about Zest’s objective and OKR software
What’s the difference between Objectives mode and OKR mode in Zest?
Objectives mode is designed for managers who want to track individual objectives at team level: a target, a metric, a date. OKR mode structures the process at an organisation wide scale, with an Objective / Key Results cascade running from the executive committee down to each employee. Both work within the same tool: you activate the level of complexity that fits your organisation’s maturity.
Where should we start: individual objectives or company OKRs?
Most organisations start with individual objectives, directly linked to annual reviews, then move up in maturity towards OKRs once they want to align strategy at every level. Zest supports both stages without requiring you to switch tools.
How do objectives set during performance reviews carry over into OKR tracking?
Objectives created in Zest’s review module are directly accessible within the objectives and OKR module, with no need to re-enter them. They remain visible and tracked throughout the year, and feed into the People Review with real, up-to-date data.
Can employees update their own progress?
Yes. Every employee has a personal view of their objectives, accessible from the platform or the mobile app. They can update their progress directly from their phone, with the option to add qualitative comments. The completion percentage recalculates automatically. If several people contribute to the same objective, each is identified as a contributor and tracks their own share from their individual view.
How do managers track their team’s progress?
From a consolidated dashboard, accessible from the platform or the mobile app, with visual indicators that immediately flag at risk situations. Regular check-ins are built into the workflow: employees log their progress, flag any blockers, and ask for support when needed.
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