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The Zest Lab: from data to decision, with experts

A score doesn’t manage itself. That’s what the Lab is for.

Reading listening survey results is a profession in itself. Identifying priority levers, understanding what’s weakening a team, preparing a message for the executive committee: these steps require expertise that the platform alone cannot replace.

The Lab brings together occupational psychologists, HR data experts and psychometrics specialists. They support each organization from the first campaign through to the most mature cycles: reading the data, putting it into perspective, and turning it into actionable recommendations. The platform analyzes. The Lab provides meaning. You decide.

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Results don’t manage themselves

An employee engagement score is a starting point. What matters is what you do with it: which levers to activate, which populations to prioritize, what message to bring to the executive committee, and which actions to hand over to managers.

That is exactly what the Lab does. Made up of experts in occupational psychology, HR data and psychometrics, it supports every organization in reading, understanding and making the most of its results, from the first campaign through to the most mature cycles.

What does the Lab actually do?

Reading your data with expertise

The analysis goes beyond scores. It cross-references quantitative results with verbatim comments, places them back in their organizational context, and surfaces the weak signals that dashboards don’t bring to light on their own.

Where the platform automates the analysis, the Lab adds depth through cross-referenced, predictive interpretation: what explains a score, what weakens it, and what allows you to anticipate what comes next.

Placing your results in context

Understanding a score means knowing what to compare it to. The Lab draws on two levels of benchmarking:

  • an internal comparison across entities, sites or populations, to identify gaps and priority levers
  • an exclusive sector benchmark built on data from more than 400 active clients, to position each score against market peers (for clients using the Engageomètre)

This dual perspective turns an isolated result into a signal you can actually interpret.

Turning insight into decision and action

Numbers don’t speak for themselves. The Lab produces prioritized recommendations tailored to the organization’s level of maturity and its current challenges. The analysis doesn’t stop at observation; it leads to concrete actions that can be activated directly from the platform.

Every deliverable is designed to be put to immediate use: by HR to steer, by managers to act, and by leadership to decide. Impact is then measured through subsequent iterations.

Ensuring the right presentation at every level

Presenting listening survey results to an executive committee is not the same exercise as leading a manager debrief.

The Lab tailors its message to each audience: a strategic summary for senior leadership, an operational breakdown for HRBPs, and a team-level reading for frontline managers.

Elie

« The most important signals aren’t always found in the lowest scores. We look for what’s really happening behind the data: an emerging trend, a gap between populations, an issue no one had put on the table before. »


What value does the Lab add?

Science-based Expertise

The Lab brings together occupational psychologists and psychometrics experts, the same people who designed the Engageomètre and Zest’s library of models.

The analyses are based on scientifically validated models, not intuition.

A benchmark that makes decisions objective

Internally across business units, externally against the sector: the Lab provides the reference points needed to prioritize with method and persuade with facts.

Support grounded in your reality

Internal challenges, industry, organizational context: the Lab starts from what is specific to you to build recommendations that make sense for where you stand today.


A progressive approach

Every engagement follows the same logic: reading → understanding → decision. Deliverables are designed to be shared, understood and acted upon, not filed away.

Your data deserves more than a report waiting to be read

Psychometric expertise. Actionable recommendations. From analysis to decision.

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Q&A

Frequently asked questions

At what point does the Lab get involved in the process?

At every stage: co-designing the questionnaire upfront, analyzing results once the survey closes, preparing presentations, and recommending action plans. The support covers the full cycle.

Can the Lab work on a single specific campaign?

Yes. The Lab can work on a standalone campaign (following a reorganization, a themed survey, an annual barometer) as well as provide ongoing support across multiple iterations.

Does the Lab prepare the presentations for us?

It prepares and structures them. HR remains in control of the message and internal communication. The deliverables are ready to use, whatever the intended audience.

What’s the difference between the Lab and the platform’s AI?

The AI automates what can be automated: categorizing verbatim comments, detecting sensitive content, suggesting action plans. The Lab provides what AI cannot: organizational context, judgment on priorities, and the ability to shape a message suited to each audience.

See Zest in action

The platform to turn feedback into impact

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